Brian Andersen
Managing Director | Atlas Technology Group
About
Brian Andersen is a Managing Director at Atlas Technology Group. Prior to Atlas he was Co-Founder & Partner at LUMA Partners. Brian is a seasoned strategy, corporate development and mergers and acquisitions based in Palo Alto. With a decade on the “buy-side” of acquisitions, Brian has extensive experience setting strategy, executing acquisitions and successfully integrating acquired companies. Prior to LUMA, Brian was Vice President, Corporate Development for Omniture, the leading web analytics and web optimization company, responsible for all mergers and acquisition activities (acquired by Adobe for $1.8 billion). Prior to Omniture, Brian was Vice President, Corporate Development at Interwoven, a leader in web content management and document management (acquired by Autonomy for $775 million). Before Interwoven, he was a member of the executive staff at Phoenix Technologies, where he was responsible for corporate development, government affairs and special projects for the CEO. Brian was also formerly with Robertson Stephens, a technology-focused investment bank, in its mergers and acquisitions group.
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$1,000 - $2,000
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THE INNOVATOR'S LAB
Reimagine What’s Possible
“Innovation” is a word you often hear being tossed around in boardrooms and spoken about on stages. But it isn’t just a buzzword. Marketers need to innovate the way they work if they want to survive and thrive.
These three sessions are tailor-made to serve as a framework for inviting innovation into your thinking and daily workflow. They focus on the three most pressing challenges facing marketers today: how to use AI, how to be more efficient, and how to measure performance. Â
Join us for an afternoon of intimate and interactive sessions, where you’ll not only hear insights but actively participate in guided discussions and collaborative exercises. Each session will be designed as a workshop-style conversation, helping you unpack key challenges, share real-world experiences, and develop actionable strategies. Whether through peer-to-peer brainstorming, facilitated problem-solving, or hands-on exercises, you’ll leave with practical takeaways that empower you to be a more effective business leader.
