Kamal Bhandal

Vice President, Global Brand & Consumer Marketing | Align

About

Kamal is an executive marketing leader with a track record of success in technology and consumer companies for building brands that drive revenue and profit growth. She is a strategic thinker with proven results in building partnerships with sales and technical teams, leading product and marketing organizations in B2B and B2C companies. Kamal’s career has spanned the intersection of consumer, health and technology.

Kamal is currently leading the Global Brand and Consumer Marketing team for the Invisalign brand at Align Technology. Kamal is an expert in understanding consumer behavior and in building global marketing strategies rooted in consumer insight that fuels business growth.

She has led her team to create winning marketing strategies for the Invisalign® brand to win with GenZ consumers (including being named as the #1 brand of clear aligners preferred by teens in Piper Sandler’s Annual Teen survey) as well as parents and adult consumers in addition to earning several industry awards for best in class marketing in both digital and social media categories.

$1995

Programmatic I/O 2024 – Las Vegas

by

AdExchanger

May 20–22

Conference

🎰 Las Vegas, NV, USA

Advertising

Analytics

Artificial Intelligence

B2B Networking

Business Development

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