Michael Beach
CEO | Cross Screen Media
About
Michael Beach is the Chief Executive Officer of Cross Screen Media, a marketing analytics and software company empowering marketers to plan, activate, and measure effective video advertising at the local level.
Before Cross Screen Media, Michael co-founded Targeted Victory, which quickly grew to be one of the dominant digital agencies in politics with 800+ clients, $250M+ in total revenue, and 130+ employees.
In 2020, Michael launched Screen Wars Fund, an early-stage venture capital fund focused on the convergent TV industry.
Michael is also the founder/editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has written 1K+ blog posts on Convergent TV and appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC, Bloomberg, and on NPR’s Planet Money podcast.
$1,000 - $2,000
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100000
Programmatic I/O Las Vegas is a premier conference for digital marketing professionals, focusing on the latest trends and strategies in programmatic advertising. The event features sessions on commerce media, privacy, CTV, and the transition to a cookieless future, providing attendees with actionable insights and networking opportunities.
