Tracy Buelow
Vice President of Category Management | Zoro
About
Tracy Buelow is the Vice President of Category Management at Zoro, an e-commerce subsidiary of Grainger. With over 25 years of experience in B2B and B2C marketing and sales, she has led premier brands, launched new products, and built high-performing teams. At Zoro, Tracy focuses on expanding product assortments and enhancing the digital customer experience to meet the evolving needs of small business buyers. Her previous roles include leadership positions at Kimberly-Clark, Taleo, and Manpower. Tracy holds both a BBA in International Business and an MBA in Marketing from the University of Wisconsin–Whitewater.
$2,000+
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100000
The leading conference for B2B digital marketing professionals focused on commerce, personalization, and customer experience in manufacturing and distribution.
